WE MAKE
OUR CLIENTS
MONEY!
STERLING MARKETING INTRODUCES A NEW CONCEPT IN ADVERTISING…
BUSINESS TO BUSINESS RESULTS
CASE HISTORY # 1
Our client’s goal was to solicit business-to-business clients from the major market of Charlotte, North Carolina. We conducted a marketing analysis of the situation, and developed a marketing plan from that information. Then we proceeded. We began the direct response newspaper campaign complete with toll-free telephone number.
The results were overwhelming...100 qualified business leads in just 30 days. Each lead was worth $10,000 in premiums, representing a million dollars in new business.
CASE HISTORY # 2
An office equipment company we represent increased its sales by $500,000 per year for the last three years, resulting in an annual increase in sales of 16% or a cumulative increase of 48% ($1.5 million dollars) over the last three years. Our primary medium was TV.
CASE HISTORY # 3
Our Client has been making tents for over 10 years. They sell their tents to rental businesses and party event companies throughout the USA and the United Kingdom. Tent sales have been slow but steady every year and last year reached $10,000,000.00. Then the Client hired Sterling Marketing. We began with our marketing analysis of the tent company’s business. Our Client’s main goals were to increase new customer awareness and to increase sales.
We developed a cost effective marketing and advertising campaign and then placed full page, black & white ads in the Client’s industry trade magazines. The campaign has paid off for our Client with an increase in awareness and a 40% increase in sales ($4,000,000.00) the first year.
CASE HISTORY # 4
A $50 million dollar SC manufacturer hired us. They sell to distributors all over the USA and Japan. We initiated our Marketing Analysis of the company’s business. Our Client’s main goals were to increase sales and to be positioned as the market leader. Our analysis provided us with the insight to formulate an advertising and marketing plan to achieve these goals.
Some of the marketing components that Sterling Marketing instigated were to place full page, color ads in the Client’s industry national and regional trade magazines. The first year’s increase was 25% or $12,500,000.00. Five years later our client’s sales topped $78 million. Our Client is now the market leader.
CASE HISTORY # 5
Sterling Marketing produced a tabloid-sized newsletter for our client’s annual trade show. The newsletter featured the history; personnel, product and trade show specials. The sales generated from the show and first newsletter were $300,000 more than the previous year. Last year’s show sales topped $1,000,000.00 as a direct result of the pre-show marketing and the client’s Show Newsletter.
Are you getting outstanding results like these?
If not, call NOW. 864-616-1300